Hotel Technology
A hotel's technology stack is now as strategic as its location.
Digital tipping gets a moment during Housekeepers Week
Read → International Housekeepers Week gives hotels a reason to push digital tipping, a win-win for staff and guest experience.
Hotel IT Leaders Turn Cybersecurity into a Competitive Edge
Read → Cybersecurity and emerging tech, like AI, are becoming competitive advantages for hotels, not just IT chores.
Switching PMS isn't tech, it's operational transformation
Read → Javier Retornano, CEO of Suitech, explains why changing a PMS is an operational project, not a tech one.
Google AI Mode books hotels directly, Hotelbeds margins shrink, Germany online channel hits 46%
Read → Google launches direct hotel booking via AI Mode. Hotelbeds shows scale no longer protects margins. Germany's online channel hits 46%.
Google's New AI Booking, HVS's 4.5% for 2026, and the 98% Abandonment
Read → Google's AI Mode now lets US travelers book directly. Add HVS's 4.5% forecast for 2026 and the stubborn 98% abandonment rate. Here's what it means for hoteliers.
Self-service kiosks show their real ROI: more time for hospitality
Read → Hyatt Regency Savannah saw a 22% rise in marketplace orders and 24% sales jump after shifting 72% of transactions to self-service. The win isn't efficiency, it's human connection.
Hotels Can Engineer Memories, Not Just Experiences
Read → Hotels can use memory science to design arrival rituals and departures guests actually remember. No more generic stays.
56% Want to Book, 98% Leave. Your Website Has a Problem
Read → GuestCentric's AI assistant Melissa shows 56% of engaged visitors have high booking intent, yet the average hotel website converts just 2%. The culprit? Unanswered questions and checkout friction.
Build the truth once: the only way to make hotel AI work
Read → Vietnam's model of tourism data governance: why hotels need a single source of truth before any AI chatbot.
Hilton launches new fitness and recovery concept Signia Restore
Read → Signia Restore brings tech-driven recovery to hotels, debuting at Signia Indianapolis in 2027. A move that could reshape wellness in hospitality.